Jeremy Jones from SLC, UT is still riding for Burton , but Jeremy Jones the freeride superstar from Lake Tahoe is off Rossignal and now riding his own branded boards!  They will compliment his other sponsors quite nicely, which are O'Neill , Scott , Swatch , Clifbar , Bern , and Backcountry.com .  

Professional Big-Mountain Snowboarder Jeremy Jones is proud to announce his latest contribution to the world of snowboarding – Jones Snowboards.  Based in Squaw Valley, CA, Jones Snowboards is the product of Jones’s desire to develop a line of snowboards catering specifically to freeriders.

Drawing on over 25 years in the snowboard industry and the peer proven talent that won him Snowboarder Magazine’s Big Mountain Rider of the Year Award an unprecedented eight times, Jones will combine his passion for freeriding with his vast research and design experience to deliver authentic products that far exceed today’s standards of freeride snowboards.

“I have started Jones Snowboards to develop the highest performance all-mountain snowboards on the market,” says Jones. “Freeride boards that reflect everything I’ve learned both on the snow and in the factory. Every snowboard we produce will be born of my passion and our designs will mirror the performance demands of my riding matched with the environmental demands of my conscience.”

The 125-year-old, family owned Swiss manufacturer Nidecker was chosen to engineer and manufacture Jones Snowboards because of their long-standing reputation as one of the most innovative and technologically advanced snowboard producers in the world.

“Jeremy’s talents have always inspired us here at Nidecker,“ says Henry Nidecker, company president. “We are excited to collaborate with him on this new project and offer Jones Snowboards both the award-winning technologies and the commitment to quality that we’re well known for after 25 years of building boards.”

With prototypes already in production, Jones Snowboards will make their first appearance at SIA and ISPO 2010. Expect worldwide distribution for the 2010-2011 winter season.

Contact: Info@jonessnowboards.com; and check out www.jonessnowboards.com

(photo by Kelly Schovanek)

Jonaven Moore will take on the steeps and deeps this winter with Jones Snowboards.  The legendary Canadian snowboarder has been at the forefront of all-mountain riding for over 15 years, but continues to progress big mountain snowboarding from his home in British Columbia to the jagged peaks of Alaska.  Jones Snowboards is thrilled to have Moore’s expertise in developing and pushing the limits of the boards, which will arrive in stores fall 2010.
 
“Jonaven is not only one of my favorite people to go into the mountains with, but also a rider that pushes my riding. He’s an obvious match for Jones,” says Jeremy Jones, Owner of Jones Snowboards.  “To have his high level of riding representing the brand and his invaluable insight in designing the boards is an incredible honor.”
 
Jones Snowboards will introduce four models in the brand’s inaugural season.  Moore will be instrumental in helping to design and extensively testing the brand’s preeminent all-mountain, powder and split boards.  A start in the freestyle world at age 10 with halfpipe and boardercross wins is still evident today in Standard, Absinthe and Teton Gravity Research films where Moore’s style seamlessly fuses freestyle with big mountain terrain.
 
“Most freeride snowboards are either way too heavy to truly perform or are so light-duty that I need to bring replacements for them on a trip,” says Jonaven Moore.  “Jeremy has drive and skill like few other people, so being invited to join a team that would focus on building boards for the mountains is a no-brainer.  It’s an amazing opportunity to design both a solid board with Jones and a high-performance split-version.”

(photo by Kelly Schovanek)

For the last few years, Moore, like Jones, has spent more and more time hiking around on his own steam in the mountains.  This winter Moore is focusing almost all of his time on snow for the filming of “Deeper.”  He’ll be travelling deep into British Columbia’s backcountry between Squamish and Whistler on the west end, and Revelstoke and the Rockies to the east.  Jones boards will be tested extensively by the team in Alaska this spring.
 
With prototypes already in production, Jones Snowboards will make their first appearance at SIA and ISPO in January 2010.  Expect worldwide distribution starting in the 2010-2011 winter season.  Learn more about Jones Snowboards at jonessnowboards.com.  Preview “Deeper” now at TetonGravity.com/deeper/.